(Senior) Account Executive

Apply now

(Senior) Account Executive

Join Reel to accelerate market expansion for the renewable energy transition.

Full-time · Copenhagen, DK

In A Nutshell

  • We are building the leading B2B electricity supplier in Europe. We are live in the market and are on a trajectory to drive impact at scale.

  • Electricity accounts for 2/3 of global emissions. Reel is rethinking electricity procurement to accelerate the renewable energy transition and reduce emissions.

  • As a workplace, we value trust, autonomy, and time for focused deep work.

  • You love to lead dialogues with major companies and improve commercial efforts, putting your skills to use in a highly purpose-driven, supportive and collaborative organization.

  • You aim to dedicate your sales skills and creativity to help decarbonize electricity and educate companies of a truly green way of buying green electricity.

  • For more info on Reel, see our careers page.

How You Can Contribute

The impact you will make

As our new (Senior) Account Executive, you will be directly working with Anders, our Co-Founder & CCO and Martin, our Head of Sales. Your main responsibilities being centered around accelerating market expansion, you will help companies achieve lower electricity costs and drive real climate impact.

What You Will Work On

  • Finding new business opportunities for the company, recommending solutions to prospects and converting generated leads into new customers.

  • Managing your own pipeline of relevant prospects and navigating sales through internal advocates to multiple decision-makers, including C-level.

  • Establishing meaningful relationships with various key stakeholders and managing the entire sales lifecycle.

  • Mastering and further advancing the structure of our CRM (HubSpot), while maintaining and updating the system.

  • Taking the lead, while collaborating closely with the Reel management, in constantly advancing our Go-to-Market strategy and refining our Sales Playbook.

How You Can Thrive In This Role

You are enthusiastic about having a real impact on climate change. You do not need to have prior knowledge about renewables, PPAs, or electricity - just a passion for technology and making a difference, and a willingness to grow.

In addition, you will have some (not necessarily all) of the following traits:

  • Important: You are fluent in Danish and English.

  • Exhibits proven experience (3+ years) in developing and executing effective sales strategies, with a focus on achieving revenue targets.

  • Skilled in identifying and pursuing new business opportunities that align with the company's vision and growth objectives.

  • A strong personal drive to build meaningful relationships with new people in order to accelerate the energy transition.

  • Proficiency in assessing and presenting decisions analytically.

  • Genuine interest in and curiosity about climate action and renewable energy.

  • Entrepreneurial personality with a hands-on mindset.

Compensation & Benefits


  • Attractive base salary + performance-based commission.

  • Generous warrant program.

  • 5 + 1 weeks of paid holidays.


  • Parental leave.

  • 25,000 DKK budget to choose your own IT equipment.

  • Beautiful office close to the water in Christianshavn.

  • Employer-supported lunch when working from the office.

  • Flexible to work from home or elsewhere.

  • Monthly social events & bi-yearly off-sites.


We are very excited hearing from you. You can find more information about the interview process on our career page.

You don't feel like you fulfill all the criteria?

We know that 'perfect' candidates do not exist. The only thing you need to ensure is that the problem we are solving at Reel is one you cannot wait to get out of bed for on Monday morning.

We encourage all candidates, regardless of age, gender, sexual orientation, ethnicity, religious beliefs, etc. to apply.